How to say "sponsorship" in Japanese
Choosing the right word
- 主催しゅさいnoun, suru verb, transitive verbCovers sponsorship in the sense of conducting something under one's own auspices — organizing and promoting an event oneself. Typical when a company or organization hosts or backs an event as its sponsor-organizer.
- 提携ていけいnoun, suru verb, transitive verb, intransitive verbMatched to 'sponsorship' only via a broad gloss; its real senses are cooperation, tie-up, partnership and joint business. For sponsoring in the usual sense, it is seldom the word you want — use it for business alliances instead.
For sponsorship as organizing or backing an event under one's own auspices, use 主催; for sponsorship as a business tie-up or partnership between companies, use 提携.
Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only
Japanese equivalents
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