How to say "retail" in Japanese

Choosing the right word
  • 小売こうりJLPT N1approx.Common
    noun, suru verb, transitive verbThe usual word for retail — selling goods to consumers as opposed to wholesale. It fits ordinary business, economic, and commercial contexts, and is also common as a modifier.
    小売こうり商人しょうにんは卸おろしで仕入しいれて小売こうりで売うる。↗
    A retail merchant buys wholesale and sells retail.
  • nounA loanword glossed as retail but less common than 小売. It appears chiefly in business and financial jargon, such as banking contexts, and is seldom the everyday word you want.

Use 小売 for the ordinary word 'retail' in everyday and business contexts; 「リテール」 is a less common loanword, mainly seen in finance and business jargon.

Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only

Japanese equivalents

JLPT vocabulary levels are community estimates, not official (no official lists have been published since the 2010 revision).

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