How to say "clientele" in Japanese

• 得意先とくいさきCommon
  nounCovers 'clientele' as the regular customers or clients a business serves, viewed from the seller's side; a common word in trade and commerce for the firms or stores one does repeat business with.
  その会社かいしゃは将来しょうらいお得意先とくいさきになりそうな人々ひとびとをパーティーに招待しょうたいした。↗

  The company invited their prospective customers to the party.
• 客層きゃくそう
  nounRefers to the makeup or stratum of a shop's or establishment's customers — the kind of people who patronize it — rather than to individual customers.
• 客筋きゃくすじ
  nounClientele as the class or standing of one's customers — their background or connections; a less common word, heard mainly in traditional trades and long-established shops.
• 客種きゃくだね
  nounSeldom the word you want for 'clientele': it really means the kind or sort of customers one handles, a term of traditional trade rather than a general word for a shop's customers.
• 顧客層こきゃくそう
  nounThe customer base or segment as a demographic unit — 'clientele' viewed as a market segment; suits business and marketing discussion of who a company's customers are.

Choose 得意先 for a business's regular clients or customers; 客層 or 顧客層 for the demographic makeup or segment of a customer base; 客筋 or 客種 for the class or kind of customers, mainly in traditional trade.

Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only

• 得意先とくいさき(regular) customer
• 客層きゃくそうclientele
• 客筋きゃくすじclientele
• 客種きゃくだねclientele
• 顧客層こきゃくそうcustomer base