呼び物・呼びもの・呼物|よびものyobimono[0]heiban (flat)

1. nounmain attraction; special feature; big draw
   そのショーは今夜こんやの番組ばんぐみの大おおきな呼び物よびものになる。↗

   The show will be a great feature of tonight's program.

• Synonym売り物うりものNeutralGoods for sale, but also a selling point to boast about, as in 「〜を売り物にする」; more commercial and promotional than 「呼び物」.
• Synonym看板かんばんNeutralA signboard; also a shop's signature item, as in 「看板メニュー」 — tied to what a shop does best.
• Synonym名物めいぶつNeutralA famous regional specialty or product; also used for people or things a place is known for.
• SynonymアトラクションNeutralA loanword for rides or entertainment acts laid on to draw visitors, used mostly for theme-park attractions.
• SynonymハイライトNeutralA loanword common in both speech and writing for the most exciting part of a program, broadcast or match.
• Synonym人寄せひとよせNeutralA means of drawing people in, typically something set up to gather customers; rare.
• Related見どころみどころNeutralThe everyday word for what is worth seeing in a sight or work, rather than the crowd-pulling main event.
• Related圧巻あっかんWrittenWritten/formal word for the most stunning part of a book, play or performance — the breathtaking climax.
• Related見せ所みせどころNeutralAn occasion to show one's abilities, as in 「腕の見せ所」 — a chance to display one's skill, not the attraction itself.

Use 「呼び物」 for the item that most draws an audience to an event or show, as in 「今回の呼び物」. Pick 「見どころ」 for what is worth seeing, 「看板」 for a shop's signature, 「アトラクション」 for theme-park rides, 「ハイライト」 for a show's best bits, 「圧巻」 for a stunning climax in formal writing, 「見せ所」 for a chance to show one's skill, 「売り物」 for a commercial selling point, and 「名物」 for famous local products.

Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only

1. 多おおくの人ひとをひきつけるための、特とくに大切たいせつな見みどころや特色とくしょく。