How to say "brochure" in Japanese

• パンフレットCommon
  nounA common loanword for a printed brochure, pamphlet, or leaflet: an informative booklet introducing a destination, product, or event, handed out for people to take away and read.
  こちらのパンフレットは無料むりょうです。↗

  This pamphlet is free of charge.
• パンフCommon
  nounA common abbreviation of パンフレット covering the same pamphlet and brochure senses; it means exactly what the full word means, simply said in a shorter form.
• プログラムJLPT N2approx.Common
  nounReally the word for a program — the booklet listing the schedule, performers, or pieces at a concert, play, or similar event. It is seldom what you want for a general travel or product brochure.
  あの人ひとたちにプログラムを配くばる手伝てつだいをしてくれませんか。↗

  Will you help me give out the programs to those people?

「パンフレット」 and its abbreviation 「パンフ」 both mean a printed pamphlet or brochure in general, while 「プログラム」 is really an event's program booklet, so choose it only when that is what the English 'brochure' refers to.

Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only

• パンフレットpamphlet
• パンフpamphlet
• ブローシャbrochure
• プログラムprogram (booklet)
• 仮綴本かりとじほんbrochure