How to say "fair" in Japanese

Choosing the right word
  • 市いちJLPT N3approx.Common
    nounCovers 'fair' in its marketplace sense: a market — an occasion or place where goods are bought and sold, typically from stalls. It is not used for 'fair' meaning just, nor for 'fair' meaning beautiful.
    市いちは月曜げつようごとに立たつ。↗
    The market is held every Monday.
  • フェアCommon
    na-adjectiveThe loanword from English 'fair'. It covers 'fair' meaning just and impartial — fair treatment, fair competition — and is also used of promotional events, such as a shop's themed sale.
    我々われわれは、勝かとうが負まけようがフェアに戦たたかわなければならない。↗
    We have to play fair, whether we win or lose.
  • きれいJLPT N5approx.Common
    na-adjectiveHere 'fair' simply means pretty, lovely or beautiful — the word for attractive appearance, of people or things. It has nothing to do with justice or with fairs as events.
    この芋虫いもむしがきれいな蝶ちょうになるのだ。↗
    This caterpillar will become a beautiful butterfly.
  • 公明正大こうめいせいだいCommon
    na-adjective, nounA four-character idiom describing 'fair' as a quality of conduct: just and upright, open and honest, aboveboard. Use it of dealings, decisions or people who act honestly and in the open.
    裁判さいばんは公明正大こうめいせいだいであることが要求ようきゅうされる。↗
    Judgment requires impartiality.
  • 縁日えんにちCommon
    nounCovers 'fair' in the festival sense: a temple festival on a day linked to a particular deity, thought to bring divine blessing to those who celebrate it — the festive counterpart to 市.

Pick event senses by type — 市 a market, 「フェア」 a promotional event, 縁日 a temple festival day; use 「きれい」 for fair meaning pretty, and 公明正大 or the loanword 「フェア」 for fair meaning just and impartial.

Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only

Japanese equivalents
See also

JLPT vocabulary levels are community estimates, not official (no official lists have been published since the 2010 revision).

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