How to say "reputation" in Japanese

Choosing the right word
  • 評判ひょうばんJLPT N3approx.Common
    no-adjectiveThe general word for reputation as public estimation: what people say about a person, shop, or product, for better or worse, as in a restaurant with a good reputation.
    スキャンダルで会社かいしゃの評判ひょうばんが落おちた。↗
    The scandal hurt the company's reputation.
  • 名声めいせいCommon
    nounReputation in the sense of fame or renown earned through achievement; a statesman or scientist may win it. It is not the word for the reputation of a shop or product.
    その噂うわさで彼かれの名声めいせいが傷きずついた。↗
    The gossip hurt his reputation.
  • 世評せひょうCommon
    nounReputation as judged by the public at large, close to public opinion; it concerns how society views someone, not the trust of people who know them well.
  • 英名えいめいCommon
    nounA glorious, honored name rather than a neutral term for reputation: the lasting renown of someone admired, as of a hero whose name lives on. Seldom the word you want for plain reputation.
  • 信用しんようJLPT N3approx.Common
    noun, suru verb, transitive verbReally trust or confidence; as 'reputation' it means the credibility that makes others rely on you, as when a business is trusted. Not the word for what people merely say about something.
    私はもう彼かれを信用しんようしない。↗
    I do not trust him any longer.

Use 評判 for reputation as general public estimation, 名声 for renown earned through achievement, 世評 for the public's opinion at large, 英名 for a glorious name, and 信用 when reputation means trust or credibility.

Usage comparisons are AI-assisted and cross-checked by multiple models; for study reference only

Japanese equivalents
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JLPT vocabulary levels are community estimates, not official (no official lists have been published since the 2010 revision).

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